Andrés Norato, husband, father of 3, publicist and creative director, has 14 years’ experience working in advertising for product, service and governmental brands. He has featured in over 300 competitions recognizing effectiveness and creativity at major advertising festivals across the world.
He has led the creative teams at 3 agencies, taking responsibility for brands ATL, BTL and in the Digital realm. In 2012 he independently set up perhaps the first social network-based content platform in Colombia which he called the 140 Character Film Festival, a festival of short films inspired by Tweets, an idea that had an impact in more than 25 countries and that was included on the WARC list as one of the Best Ideas in the World.