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  • Untold team

    Lucas Baranzelli

    Director of Innovation

    With more than 12 years of experience in communication, marketing and digital transformation, Mr. Baranzelli is a pacesetter in innovation who has worked for agencies like Leo Burnett BA, Pereira O’Dell SP and MRM Brasil.

    Mr. Barazelli’s focus has been on B2C and B2B projects, encompassing everything from business consulting to branding and communication, content strategy, digital transformation, marketing automation, customer experience, CRM, commerce and performance.

    Besides a bachelor’s in advertising from Universidad Argentina de la Empresa (UAED), Mr. Barazelli holds an MBA from Fundação Getulio Vargas.