Juan Pablo Rocha is Director General of The Juju Colombia. For 17 years, he was President of J. Walter Thompson Colombia where he ran the global account for Kimberly Clark. Juan Pablo ran the re-election campaign for President Juan Manuel Santos and the victorious mayoral campaign for Enrique Peñalosa in Bogotá. At J. Walter Thompson he created a public relations company (Hill & Knowlton) and led the acquisition of Glue to form the JWT Colombia Group.
In addition to his professional activities, Juan Pablo is Deacon of the School of Advertising at the Universidad Sergio Arboleda.