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  • Untold news

    The Juju launches a subsidiary in Brazil with Nathalie Folco


    The Juju, the independent advertising agency part of Untold_, arrives at São Paulo, Brazil, in order to develop and produce strategies and ideas for every format, especially focused on the Brazilian digital market. This new venture adds to the other subsidiaries of the agency in Buenos Aires and Bogotá.

    Nathalie will contribute to this new challenge providing her experience of more than 10 years in the digital communications and data intelligence market to shape an offer of relevant creative content.

    “The constant evolution of the digital world, especially in this new reality, pushes the market to make increasingly strategic decisions. These times demand more agile and client’s business-oriented independent agencies,” claims Nathalie.

    “Brazil is consolidating as Untold_’s operations hub. We’re very excited with Nathalie’s talent and energy for developing a relevant digital operation in the country,” adds Darío Straschnoy, CEO at Untold_.

    Nathalie has built her career at Interpublic Group, implementing work methodologies for the analytics, content and creativity areas of Weber Shandwick for Aon, Bayer CropScicence, Electronic Arts, Hyperapharma, Kroton, Itaú, and TIM, among other clients. Previously, she was a content editor for brands, such as Vale and Bacardi.